February 6, 2024
Google Ads in 2 Minutes: Are You Getting Matched for the Right Terms?
New to Google Ads? Dive into our 2-minute set-up guide designed for beginners.
January 23, 2024
Should You Combine Exact and Phrase Match Types in Your Google Ads Campaigns?
As we roll into 2024, the tried and tested methods for mastering Google Ads are undergoing an overhaul thanks to Google’s ever-evolving algorithms.
January 2, 2024
Do SKAGs Still Deliver Results in 2024?
As we venture into 2024, it’s imperative to review whether the once-revered Single Keyword Ad Groups (SKAGs) are still effective.